I originally started developing the first concept that I came up with. For this image I planned to have a single image with very little editing. I went out with my actors and took some pictures but it didn't turn out the way that I wanted. As you can see the cannibals aren't noticable enough, and having the poster set in daytime does detract from the sinister feel that I was trying to put across in the poster, so I decided to develop another concept.
second concept was the one that I then developed. Although I had originally planned to use images seperate from the film for the poster, I found I was able to use stills, and decided that as this would link the poster closer to the film it would be a better idea. I chose a still from when the girl first says his name at the bridge, as he looks worried but not terrified.
As you can see in the draft sketch that I drew, I'd planned to have an image of one of the cannibals masks fading out of the dark. I took a still from the end of the film as the cannibals swoop down on him for this idea.
teaser poster, but it was difficult to place it so that it looked good. I tried it out but it didn't produce the effect that I wanted, so I changed my idea. It was also difficult to get an image of the cannibal that wasn't blurred as it was taken during a very fast-paced bit of the film.
Photoshop Elements 5.0 I was able to take these two images and put them together. Having used the lasoo with magnet tool to outline the image of Ash, I then put it on a seperate layer in front of the fire image. I then had to blur the edges of the primary image so that it looked as though it had been taken at the same time. I had to adjust the colour saturation and hue so that it looked like he was standing near the fire, but on Photoshop this is very simple and easy to do. This is the image that I used on the final poster.
Also on Photoshop I produced the text that was required to produce an authentic looking promotional poster. I took the tagline "in the woods no one can hear you scream..." directly from the teaser poster as this would provide a link between the two, and I kept the font and colour the same. For the title Masque I tried to use the same text that appears in the titles, but when asking fellow students their opinion it transpired that this didn't look good. Instead I chose to use a Sans Serif font in a dark orange colour (the orange signifying fire). I then applied a slight filter over the top of the text to suggest the words had been burnt, and then put a "ghost" behind the word. This symbolises the supernatural, and adds to the mystery of the poster.
Total Film, a well established film magazine, as this would attract the audience that would read this publication. Like the rest of the text, I chose to put the review in orange with the burnt effect placed on top of it. This ties it in with the rest of the image.